Brisbane Airport unlocks full-scale advertising network
A unique opportunity to ‘capture the first eyeballs for arriving and departing passengers in Brisbane’ is now available, with Brisbane Airport calling for expressions of interest to manage its on-airport advertising.
An exclusive whole‑of‑airport advertising concession will be issued to the successful operator for a new term from 1 April 2027.
With more than 25 million annual passengers through its terminals, Brisbane Airport offers a premium location for brands to engage business and leisure travellers, workers and visitors to the airport terminals and wider precinct via major arterial roads.
Passenger numbers are projected to grow to 34.8 million by 2032, further strengthening the airport’s reach and advertising potential.
Brisbane Airport is Australia’s most connected domestic airport, with connections to 63 destinations, and 35 non-stop overseas locations.
The precincts advertising portfolio currently includes more than 90 assets spanning digital screens, large-format outdoor billboards, and high-visibility signage across the airport precinct.
As well as passengers, over 100,000 vehicles travel through the Brisbane Airport precinct each day.
Brisbane Airport Executive General Manager Commercial Scott Norris said the opportunity presented access to one of Australia’s most substantial airport media networks.
“Location and timing are everything and it doesn’t get more premium for advertisers than being at the front door of Queensland’s busiest gateway.
“This coveted concession will provide access to our high-value audiences the moment they step foot off the plane into our terminals.
“With a large-scale network of high-impact assets, this opportunity gives a leading global out-of-home operator a powerful platform for brands seeking to maximise exposure.”
Brisbane Airport is currently investing $5 billion over the next five years to transform Queensland’s premier gateway.
To obtain a copy of the EOI document please contact Brett Peters via email brett.peters@bne.com.au
Expressions of interest close at 5pm on 7 July 2026.